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From the runway to the impulse-buy section at the grocery store, people today are always looking for the newest, latest fashions. Sporting fancy labels attests to one’s worldview, cultural roots and place in society.

A’ Gaci – Agaci.Too, the parent company for Twigland Fashions, was founded in 1971 in a downtown shop in San Antonio, Texas. Twigland Fashion is now one of the world’s fastest growing fashion chains for juniors. The label keeps up with the constantly changing world of fashion while adhering to one 32-year standing goal- to make women look and feel sexy and glamorous. Consultants help women to achieve just that with Twigland Fashions. The market is trendy clothes for plus-size young women.

A Gift from the Gods originated in the hip East End of London. They design trendy, unique, graffiti-style t-shirts and accessories in the Goth fashion. This label could outfit the entire cast of Buffy the Vampire Slayer in hip, Goth-style accessories. Favorite color schemes are black and silver with red This label enjoys pairing unlikely clothing combos for the most unique styles, for example a rain parka and combat boots.

Absolu created “Stephy”, doeskin stretch trousers, in 1991. This label stands apart from the rest with its telling trait of combining leather with other materials, such as warp and weft or stitch. The label continues to experience massive sales growth and has a diverse customer-base. Absolu stylists begin with the finest leathers as a foundation, then build on that with fashionable shapes and colors to create hit trends. Absolu is currently expanding geographically due to a large international market. The designs are becoming a must-have in women’s fashion collections. Absolu has stores in Switzerland and Paris to date.

Art Point provides what fashion experts are calling a fresh look at ornaments of various cultures through the prism of today’s reality. By using cultural aspects as inspiration for accessories and ornaments, their fashion becomes more than just a trend, but rather a cultural icon. Their line of accessories includes jewelry and handbags. In addition to accessories and ornaments, Art Point also designs clothing including t-shirts and silk scarves.

Their market is growing into new avenues such as interior projects as well as promotional projects, exhibitions and performances. Art Point began business in 1993.

Aquscutum is a classic British brand name. The business was born in London in 1851. The name Aquascutum comes from the Latin words for watershield. The name is fitting to this company whose main lines include showerproof woollen rainwear made from the highes quality cloth for raincoats. This label provided trenchcoats for British soldiers in both world wars. The royal family even commissioned the company to tailor royal garments. Today the products have been adapted to civilian-wear, and the company is highly reputable in the world of fashion.

If you haven’t lived under a rock for the past few decades, then you surely know that Rolex stands for luxurious precision timekeeping, and you know that Timex is the premier name in inexpensive, reliable timekeeping. The vast area between the two, however, offers the widest selection of watches-in terms of function, fashion and price.

We’re all creatures of habit, and if one watch has served us well for years, it’s natural that we gravitate toward the same brand and design each time we purchase a new watch. If you’d like to adorn your wrist with a different type of watch, perhaps a Swiss-quartz or high-fashion watch, we offer you a cheat sheet below, to help you get up to speed quickly with the many offerings available today.

If you’ve always thought of a watch as a functional necessity, you might add a few fashionable watches to your collection of watches and bracelets. If you’ve always worn high-fashion watches, consider adding an elegant watch to your collection, perhaps one with a golden mesh band. Whatever your requirements for timekeeping and your sense of fashion, you’ll find a watch to suit your needs.

Impress Your Colleagues Watches

In the exclusive $5000-$2,000,000 range, you’ll find a variety of luxury watches with names that escape the average man or woman on the street, and you won’t find any of these online. Does Vacheron Constantin or Blancpain ring a bell?

Perception is everything, and a genuine Rolex brands you a person of discerning taste. If you live in New York City, you might be surprised to learn that you can buy a Rolex from a bona fide jeweler, most likely in the 10021 zip code. Forget all the hype about Rolex watches: people buy them for one reason. They are the most recognized status symbols in watches—everyone has heard of a Rolex, and a diamond and gold Rolex remains out of most everyone’s price range.

Rolex watches are the most popular, and ownership is not a requirement for popularity. It might surprise you to learn that Rolex watches are not THE most accurate. It is unlikely that they take a year to make, and their resale value is of little importance to their buyers. Ah, Madison Avenue strikes again. Still, a Rolex watch is a fine watch and an investment in time. Give me status; give me a Rolex.

Other fine high-end watches include Cartier and Omega.

Affordable Treats

If you’re a mere mortal with a penchant for arriving at your destination in style at the prescribed time (perhaps your job depends upon it), your idea of a good watch probably resides in the $100-500 range, and maybe even toward the lower end of that scale. You know the names Seiko, Swiss Army, Pulsar, and Citizen—just to name a few. The brands available in this price range offer a wide selection of choices ranging from simple and elegant leather bands, to mesh and link bands. You’ll find analog and digital displays, timers, calendar displays, water-resistance, etc. in this price range. In fact, this price range offers the widest variety in terms of elegance, precision time keeping, and fashion choices. You can select from a number of watches using Swiss-quartz movements in this price range.

For the Fun of it

You’ll find everything from designer-of-the-moment watches to household names such as Swatch and Fossil in the below-$100 range. The Fossil collections feature casual and dress watches in a dizzying array of choices, and provide dependable service as well. Fossil offers a lot of bang for the buck—fashion, dependability, variety.

Starting at $40, Swatch offers the most in up-to-the-minute throwaway watch fashion. The company began late in the 20th century as a consortium of Swiss watchmakers and worldwide graphical designers with one goal: to resurrect the analog watch. Swatch has come a long way since those days, and one of their newer creations, the Skin Diamond watch, can set you back a cool $2000. Of course, you won’t run into yourself coming and going if you sport this new status symbol. The rest of us can settle with wearing our moods on our wrists.

And, last but certainly not least—depending on your current age—this category satisfies the Abercrombie-and-Fitch, Top 40 crowd with an assortment of watches from the king of the teen designers, Tommy Hilfiger himself.

Whatever your pleasure in marking time, find it, get it, own it, wear it. Mere mortals like us can browse and purchase the watches of our choice right here—online